compLexity Gaming goes through rebranding

compLexity Gaming has undergone rebranding – their first since the organization’s inception, in 2003. The organization has adopted a new logo that has been designed to reflect compLexity’s compelling history and ongoing progression.

2016: experience the NEW compLexity https://t.co/292Ag7pbad pic.twitter.com/HvJbuDx8ER

— compLexity Gaming (@compLexityLive) May 6, 2016

compLexity Gaming have unveiled a new logo as part of their rebranding initiative. The new logo includes key graphic elements of the old logo, which were given a sleek facelift that will carry compLexity’s visual identity forward for many years to come.

Today marks a monumental day in the history of compLexity Gaming. It is never easy to change a brand that has been part of so many lives for so long. In many ways, this was very hard on me personally, as I had become married to our original brand. Through a great deal of discussion with management, consultants and players we all agreed that refreshing our brand was a good idea. We were very careful to try not to throw away the legacy we have built over the last decade but to modernize it and make it even stronger than ever before. I am extremely proud of what our team has been able to achieve during this process. They have all come together in a great way and I believe the end result accomplished everything I could have wished for and more. I do hope you all agree.

-Jason Bass, COO and Co-Owner

As previously reported, compLexity Gaming has recently become the first ‪esports‬ organization to participate in a bootcamp at the IMG Academy – a world renowned training haven for traditional sports that has hosted notable athletes, such as Serena Williams, Maria Sharapova, various NFL and NBA stars.

As compLexity’s Dota 2 squad is currently getting ready for their trip to EPICENTER Moscow, let’s look back on the organization’s Dota 2 history.

compLexity’s early success

compLexity Gaming is one of the oldest and most appreciated esports organizations in North America. The organization was founded in 2003 by Jason “1” Lake and has a long record of championship titles in several different games.

In February 2012, team FIRE, including players Brian “FLUFFNSTUFF” Lee, Michael “ixmike88” Ghannam, Tyler “TC” Cook Ghannam and Jio “Jeyo” Madayag, got picked up by compLexity Gaming as the organization’s first Dota 2 squad.

The 2012 squad had several achievements and showed significant promise, seizing the first and second place positions in every tournament they participated in. However, after “Jeyo” left the team in October, the compLexity Dota 2 division went inactive and Team Liquid picked up the remaining members of the squad.

compLexity TI2 roster

compLexity’s 2014 revival

In 2014, compLexity ventured back into Dota 2 and picked up a NA team called stayGreen – a roster consisting of two brothers, Kyle “swindlemelonzz” Freedman and Zakari “zfreek” Freedman. From October 2014 to February 2015, compLexity placed third in the Dota 2 Canada Cup Season 3, second in Battle of America, seventh-eighth in Dota Pit League Season 2 and third in Dota 2 Canada Cup Season 4.

swindlemelonzz and zfreek during a 2013 HoN event

compLexity’s 2015 lineup

After several roster changes (including European players such as Linus “Limmp” Blomdin and Niklas “Wagamama” Högström), compLexity’s roster was confirmed in May 2015 to include Tal “Simbaaa” Aizik – formerly of Fnatic, Luis “Zyzzy” Perez and David “MoonMeander” Tan. The TI5 qualifiers were their first tournament together as a team and their first success. The North American wonders sent a jolt through the scene, leaving everyone in awe when the qualifiers were over.

compLexity TI5 roster

compLexity’s post TI5 journey

After coming in a commendable 11th place at The International 5, compLexity Gaming suffered roster changes and announced their finalized lineup just in time to meet the registration deadline for the first Dota 2 Major, bidding welcome to Peter “wayto” Nguyen and Michael “MJW” Nguyen, on September 2nd.

Following a rather lackluster start to the season and their failure to qualify for the Frankfurt Major, the team was subjected to additional changes.

At the end of November 2015, compLexity announced the changes to their Dota 2 roster to include familiar faces: the Blomdin brothers, formerly part of the HoN StayGreen lineup.

Freedman and Blomdin brothers as part of StayGreen HON team

compLexity’s run at the Shanghai Major was a phenomenal one. The team showed remarkable coordination, synergy, team leadership, adaptability and individual skill. They fell to Evil Geniuses in Round 4 of the lower brackets, taking 5th place.

Following up shortly after, at the DotaPit LAN, the team reached a noteworthy third-fourth place.

They have also managed to clinch the qualifier spot for the ESL One Manila event where they eventually took 5th-6th place.

They also qualified for EPICENTER Moscow – coming up in a matter of days – and ESL One Frankfurt.

compLexity Gaming at ESL One Manila © ESL

The Manila Major is compLexity’s first direct invite to a Dota 2 Major and their second time competing in a Major. The team has been playing with the current lineup for five months, since November 25th.